Ben & Jerry’s beer!
BE BJ Beer

One of the top ice cream makers, Ben & Jerry’s, joined forces with a great American brewery, New Belgium Brewery, to brew a beer collaboration, called Salted Caramel Brownie Brown Ale!

This is true! Now you will have one of the best ice creams inside your beer bottle!

Last week the companies published a press release with the some information about the project. The beer will come in 22oz bottles (650ml) and will have 6,3% ABV.

This beer will also help to raise awareness of the effects caused in our mountains by the climate changes that our planet has been suffered in the last decades. Some of the profit will go to Protect Our Winters, a organization created by pro snowboarder Jeremy Jones.

Ben & Jerry’s senior global marketing manager, Jay Curley, said in the press release: ‘We’re big fans of New Belgium Brewery, their values, and their fun culture, and of course, their beer. We’re excited for the campaign we’ve developed together… Our fans can expect something both delicious and impactful.’

The beer will be released in the fall of 2015.

More details soon!


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