Lagunitas Brewing Company backs away

The big news yesterday in our craft beer market was the trademark lawsuit that Lagunitas moved against Sierra Nevada Brewing Company.

Lagunitas believed that the new Sierra Nevada’s Hop Hunter IPA label infringes its trademark, considering that the IPA acronym design is too similar and consumers can think that the new beer could be misinterpreted as a collaboration of the two breweries.

But they quickly backed away from the legal battle. Tony Magee, Lagunitas’ owner, mentioned on Twitter that his company will drop the suit.

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